Project Overview

Client: Anymeta, design agency
Industry: B2B Services / Design Consultancy
Timeline: 6 weeks (2024)
My Role: Creative/UX Lead

• Branding & Visual Design

• User Research

• User Flows

• Rapid Prototyping Figma

Overview

AnyMeta is a multidisciplinary design agency offering strategy, branding, product design, UI/UX, and content-driven marketing. With a focus on solving real business problems through creativity and empathy, the team helps brands communicate with clarity across digital and physical touchpoints.

They needed a website that reflected this breadth of expertise while positioning the studio as a credible, design-led partner for modern businesses.

Context

The previous site was straightforward and functional, but it lacked personality and visual presence. Its minimal approach felt flat and didn’t fully reflect the quality or creativity of the agency’s work.

I led the redesign with a clear principle: let the work take center stage. The website was reimagined as a stage for their projects—using refined typography, thoughtful layouts, and smooth, elegant animations to create rhythm, depth, and focus without overwhelming the content.

After presenting the direction to the team and iterating on feedback, the result is a modern, design-forward experience that highlights the agency’s craft and positions their work at the forefront.

Design Solution